We often receive questions from new publishers about what these two terms mean, and we'd like to help you understand the difference.
Invalid clicks are clicks for which we decide not to charge our AdWords advertisers, since they may artificially drive up advertiser cost or publisher revenue. These include extraneous clicks without any value to the advertiser, such as the second click of a double-click. They also include many other types of clicks that we've determined aren't motivated by genuine user interest.
"Invalid clicks" are often confused with "clicking on your own ads". However, we'd like to stress that invalid clicks are generally any clicks that artificially inflate advertiser cost or publisher revenue, regardless of their source.
Click fraud is a subset of invalid clicks that are generated with malicious or fraudulent intent -- in other words, clicks that are intended to drive up advertiser cost or publisher revenue artificially. Sources for these clicks include, but are not limited to:
-A publisher clicking on his own ads, or encouraging clicks on his ads
-Users or family members clicking to support the site / publisher
-Third-party programs with user incentives, such as paid-to-click services and click-exchanges
-Automated clicking tools, robots, or other deceptive software
The same principles above apply to ad impressions and conversions as well. Some sources of invalid impressions include, but are not limited to:
-Excessive page refreshes, generated either manually or automatically
-Third-party programs with user incentives, such as paid-to-surf or auto-surf programs
-Third-party programs for purchasing fixed amounts of traffic, e.g. "$10 for 1,000 page views"
As a reminder, any method that artificially generates clicks, impressions, or conversions is strictly prohibited by our program policies. You can also find more information about these topics in our Invalid Clicks FAQ.
Monday, August 11, 2008
[Inside AdSense] Defining invalid clicks and click fraud
Posted by Jin at 8:28 PM 0 comments Links to this post
Labels: Adsense
Tuesday, June 24, 2008
[Inside AdSense] Five steps to optimising your AdSense performance
"I want to improve my AdSense performance, but I don't know how to get
started!"
We hear you. The myriad of optimisation tools and options AdSense
offers can be a bit overwhelming. Colors, placements, channels, ad
sizes -- there are more options to choose from than you can poke a
mouse cursor at! Ideally, we wish you could just click a button and
have a fully optimised webpage published to the Internet. But until
that magical day comes, we have a solution for you.
The Australian AdSense team has put together a short video that takes
the confusion out of optimising. The video goes through a step by step
guide to optimising AdSense performance - from analysing your page
type, to choosing the right ad sizes and colors, and tracking your
results. We also cover our most popular tips to increase eCPM, without
adversely affecting your community's experience on your page.
http://www.youtube.com/watch?v=WpPX4A78jqg
So if it's been a while since you've refreshed your AdSense ad units,
or if you're confused on how to use channels to optimise, invest ten
minutes into the video. It's the closest thing you'll get to that
magic button.
Posted by Mel Ann Chan - AdSense Australia Optimisation Team
Tuesday, June 24, 2008 at 10:15:00 AM
Posted by Jin at 7:11 PM 0 comments Links to this post
Labels: Adsense
Monday, May 19, 2008
AdSense Introducing Third-Party Ads on the Google Content Network
The Google content network now accepts display ads served from qualified third-party vendors. Third-party ad serving has been a longstanding request from top brand AdWords advertisers who use third parties to create and manage their online campaigns. Initially, we will be only accepting third-party ads in English, but we hope to expand to other languages soon.
Making the Google content network more accessible to large brand advertisers also benefits AdSense publishers and end users. Third-party ad serving will introduce a greater variety of advertising into the Google content network, increase the inventory of quality display ads competing to show on AdSense publisher sites, and offer more engaging ads for end users. In the long run, we believe the increased inventory and ad competition will result in increased revenue for many AdSense publishers.
Rest assured that ad quality on the content network will remain one of our highest priorities. Only advertisers with whom we have proven relationships and who've clearly demonstrated commitments to our quality standards may participate in this program. And our policies governing ad content and formatting are unchanged.
How to control third-party ads show on your site
The same ad management features for Google ads also apply to third-party ads. You can use the Ad Review Center to filter specific placement-targeted ads from appearing on your site. To block contextually-targeted ads from a given advertiser, you can use the Competitive Ad Filter. (The Ad Review Center currently only shows placement-targeted ads, not contextually-targeted ads.)
Optimizing your site to allow third-party ads
To allow third-party ads on your site:
Opt into image ads - Currently, third-party ads are only available in image or Flash, so they won't appear in text-only ad units.
Enable advertisers to target your AdSense channels - Most advertisers who use third-party ads are brand-conscious. They prefer to specify websites where their ads will appear in order to optimize the targeting and effectiveness of their campaigns.
Opt into placement targeting - Placement targeting will allow advertisers to target their ads specifically to your site.
Following these steps will enable your site to accept third-party ads. However, we can't guarantee where or when third-party ads will appear on your site.
Posted by Jin at 7:11 PM 0 comments Links to this post
Labels: Adsense
Thursday, March 20, 2008
Adsense Sticker, Stick 'em up!
If you're well versed in webspeak, you're probably familiar with the concept of stickiness -- the quality that entices web users to stick around a given site. Here at AdSense, we're down with the web version of stickiness, but we've got a different kind of adhesive in mind: the kind that lets you take the AdSense logo a-go-go.
That's right, we're talking stickers.
We've printed up a batch of AdSense stickers, and we'd be delighted to send one or two your way, wherever you are in the world. The stickers are designed for laptops, but they'll work just as well for placement on mugs, skateboards, or temporarily on a shirt. (Note: turning a pal into a walking Google ad without their knowledge is not recommended.)
So how do you get one of these glue-backed masterpieces? Easy: send us a self-addressed, stamped envelope with enough postage to return 1 oz of sticker goodness to you from our office in California via standard U.S. mail. (Sorry, we can't help you calculate the postage to your location). Send your envelope, along with a note if you'd like, to:
Google AdSense
c/o Arlene Lee
1600 Amphitheatre Parkway
Mountain View, CA 94043
USA
Supplies are limited, so send your envelope soon! Then you can stick with AdSense wherever you go. (And one last thing to keep in mind: while we're flattered that you might want a whole box, note that we're only able to provide one or two per publisher.)
Posted by Julie Beckmann - AdSense Publisher Support
Posted by Jin at 6:59 PM 0 comments Links to this post
Labels: Adsense
Monday, February 25, 2008
Updated Adsense Terms and Conditions
Every now and then, we update the AdSense Terms and Conditions to make sure they're in line with policies across Google, and to prepare for future changes to the products and services we offer. As part of these regular updates, you'll soon sign in to your account and see that the Terms have been updated, prompting you to read through and accept them.
This time around, most of the changes to the Terms and Conditions fall into two broad categories: 1) future products and features and 2) privacy requirements. Specifically, one of the main changes is that the terms anticipate future products that may become available in other advertising formats and mediums, for example Gadget Ads. As we look forward to monetizing more online and offline content, we've re-worded some portions of the terms to make them applicable across a broader array of media and formats -- anticipating, for example, that future products may be priced, paid, or managed differently than current ones.
We've also added some specific requirements that make it necessary for publishers to post and abide by a transparent privacy policy that users see. According to this policy, publishers must notify their users of the use of cookies and/or web beacons to collect data in the ad serving process. This change relates to advertisers' use of innovative products and features like Gadget Ads and other offerings in the future.
The changes aren't limited to the areas above, however; we've made small changes throughout, so it's a good idea for you to review them thoroughly before accepting.
Posted by Julie Beckmann - AdSense Publisher Support
Posted by Jin at 5:11 PM 0 comments Links to this post
Labels: Adsense
Sunday, January 20, 2008
A follow-up to Adsense Referrals Announcement
You may have seen our recent post about the upcoming changes to referrals promoting AdSense. Since we made this announcement, we've received a number of responses about the program being dependent on the location of the referring publisher. We've carefully considered your feedback, and have decided to modify the original plan.
The changes to referrals promoting AdSense will now depend on where your users are located, regardless of your location as a publisher. You'll earn $100 for every user you refer to AdSense who is located in North America, Latin America or Japan when they generate $100 in AdSense revenue within 180 days and they remove all payment holds. You'll no longer be paid for users you refer who are located elsewhere. These changes will go into effect the last week of January.
The option to add a referral unit for AdSense will reappear in your account when you target any referral unit to Japan and/or any countries in North America and Latin America. To ensure payment for valid conversions, we recommend that you check the targeting settings on your current AdSense referral units.
We've also heard from a number of you that you're no longer seeing recent AdSense referral earnings in your account. Please be assured that this is a display error -- past conversions have not been removed from your account. Our engineers are working hard to resolve this issue quickly.
Finally, we'd like to let you know about upcoming changes to the referrals programs for Google Pack and Firefox:
Google Pack: Currently, you can earn up to $2 when a user downloads and runs Google Pack for the first time after being referred through your link or button. Starting the third week of February, each successful Pack referral will earn up to $1. This change will apply to all referrals for Google Pack and is independent of user location or publisher location.
Firefox: We'll also be reducing payments for Firefox referrals from China during the third week of February. This specific referral payment change will only affect installations from users in China. Again, this is independent of your location as a publisher.
We understand that these changes may decrease revenue for some of you currently participating in these referrals programs. While it's our goal to help publishers earn as much as possible with the AdSense program, like any other referrals advertiser, we’re constantly evaluating our campaigns to make them effective and sustainable.
Again, thank you for your feedback and support of the referrals program.
Posted by Talia Brodecki - AdSense Product Marketing
Inside Adsense
Posted by Jin at 5:23 PM 1 comments Links to this post
Labels: Adsense
Monday, January 14, 2008
Have you fill in your Adsense Tax form?
Sad to mention that, but is time for tax paying. For those who earn a healthy sum, you might give a cut back. If you havent meet your minimum adsense payment, you are avoided this time.
With tax season looming, we'll begin sending eligible publishers a Form 1099-MISC on January 31st. If you're eligible to receive one, you can expect it to arrive in the mail by the second week of February.
We'll send you this tax form if:
You submitted a Form W-9, are not a corporation, and were paid at least US $600 in 2007, OR
You indicated that you are subject to backup withholding and had taxes withheld
If you happen to have your earnings reported on this form, keep in mind that payments dated in 2007 will be reported in 2007. This means that unpaid earnings from 2007 that are rolled over to 2008 won't be included. For example, December earnings which are paid in January won't be included as earnings for 2007.
Whether you're new to AdSense or just find it hard to keep tax details straight, please remember that all publishers are responsible for paying any taxes resulting from participating in the AdSense program. We recommend checking your account to ensure your tax information is up to date.
Posted by Korey Lee - AdSense Publisher Support
Inside Adsense
Posted by Jin at 5:22 PM 0 comments Links to this post
Labels: Adsense
Tuesday, January 8, 2008
Adsense Removed Referral Bonus
Are you currently displaying a referral unit for AdSense on your website? Then read on, because there are some upcoming changes to the referral program that you should be aware of. But first let me clarify that only referral units promoting AdSense will be affected by this change; referrals to other products and services remain unaffected at this time. This change to referrals promoting AdSense will differ depending on your location, regardless of where your users are located.
- If you're in North America, Latin America, or Japan, the pricing structure for AdSense referrals is changing.
About a year ago, as an experiment, we changed the pricing structure for AdSense referrals so that when a user you referred to the program earned $5 within 180 days of sign-up, you would also earn $5. When that publisher earned $100 within 180 days and removed all payment holds, you'd receive $250. We have decided to conclude this experiment and return to the original pricing structure. As a result, we'll soon no longer be offering the $5 bonus or $2000 bonus, and the payout for referring a user who generates $100 with AdSense in the first 180 days will return to $100.
These pricing changes will take place during the last week of January. A referred user who reaches $100 within 180 days of signing up and who removes all payments holds before the change occurs will generate earnings of $250 for the referring publisher. Any referred user who meets this conversion criteria after the change occurs will only generate $100 in earnings for the referring publisher. In addition, the $5 bonus will be removed at that time. Please note that the date a user was referred will only affect where the 180-day window is set but not necessarily the payout the referring publisher receives. For example, it's possible that a user referred in early January will meet the conversion criteria before a user referred in early November, and so the resulting payout may differ.
- If you're outside of North America, Latin America, and Japan, AdSense referrals will be retired.
For publishers not located in any of the three regions detailed above, we'll soon be retiring referrals promoting AdSense. We've found that this referral product has not performed as well as we had hoped in these regions. Again, please keep in mind that you can still generate referrals for the other products listed under the 'Referrals' section of your AdSense Setup tab.
Soon, you'll no longer see the option to create a referral button for AdSense in your account, although existing buttons will display as normal. This specific referral type will then be retired during the last week of January - any users who meet the conversion criteria (reaching $100 in earnings within 180 days of sign-up and removing all payment holds) before the change will generate earnings of $250 for the referring publishers. Any conversions which occur after this change is made will not be recorded in your account. You may wish to begin replacing any existing referrals promoting AdSense with referrals for another product or an AdSense for content unit.
We appreciate your support of this referral product, and hope it won't cause you any inconvenience.
Source: Inside AdSense
Posted by Jin at 5:25 PM 0 comments Links to this post
Labels: Adsense
Wednesday, January 2, 2008
Ring in the new year with Newbie Central
We're excited to introduce you to Newbie Central, our complete resource for new publishers, now live in our Help Center.
We know there's a lot to learn when you're just starting out with AdSense, so we boiled the program down to the basics for our beginners. In Newbie Central, you'll find a walk-through of the initial steps getting started, from familiarizing yourself with your account to placing ads on your site to receiving your very first payment. We've also included some brief guides to help you get acquainted with our various features, policies, and tools.
One highlight is the Earnings and Expectations pages, which provide insight into how much you can expect to earn and you can do to influence your earnings. Whether you're considering applying and curious about potential revenue, or you're an existing publisher and want to boost your current earnings, the Earnings and Expectations section can help.
For you AdSense veterans out there, feel free to point your friends who've been on the fence about joining to Newbie Central, or even use it as a way to brush up on the basics for yourself!
Posted by Vineesha Malkani - AdSense Publisher Support
Inside AdSense: Ring in the new year with Newbie Central
Posted by Jin at 5:05 PM 0 comments Links to this post
Labels: Adsense
Thursday, December 13, 2007
Adsense Introducing the Ad Review Center
In an effort to provide you with more transparency and control over the ads appearing on your pages, we've developed the Ad Review Center. This new feature, which we'll be rolling out to publishers over the next few months, will allow you to review ads placement-targeted to your site and ensure those ads are relevant to your site's users.
When you first opt into the Ad Review Center, you'll be able to see all placement-targeted ads currently targeted to your site, and a couple of days later you'll be able to review placement-targeted ads that have previously run on your site. If you think an ad is not relevant for your users, you can prevent it from appearing again by blocking it in the Ad Review Center. We recommend you carefully consider the revenue impact of blocking an ad, since blocked ads won't compete in the auction on your site, and advertisers whose ads you block may choose not to target your site again in the future.
In addition to letting publishers weigh in on the relevance of placement-targeted ads, the Ad Review Center will also help advertisers improve their placement-targeted ad campaigns. When you block an ad, you'll be prompted to select a reason. We'll share this constructive feedback with advertisers so they can use it to improve the quality and relevance of future ad campaigns.
As we've done with past features, we're gradually launching the Ad Review Center to all publishers over the next few months. When it has been enabled for your account, you'll see a green notification box at the top of your 'Competitive Ad Filter' page, located under the 'AdSense Setup' tab. By default, the Ad Review Center will let you review all placement-targeted ads after they have run on your site. However, if you have a strong need to manually review ads before they appear on your site, you may do so by clicking on the 'update settings' link in the Ad Review Center. You'll then have 24 hours to review ads before they are automatically allowed to run on your site. Please note that you can also return to the Ad Review Center and allow a previously blocked ad, or block a previously allowed ad.
We strongly recommend you keep your review preference set to 'auto-allow' and review ads after they have run. Ads don't participate in the auction while they are awaiting review, and ads that you have blocked cannot compete in the auction either. The actual revenue impact will vary in each publisher's situation, but when using the Ad Review Center, please consider the revenue effects of blocking ads or switching from the auto-allow setting.
Posted by Jin at 7:53 PM 0 comments Links to this post
Labels: Adsense
Tuesday, December 11, 2007
Adsense New Manage Ads Improvements
We've been listening to your comments on our new ad management feature, and so we're excited to tell you about a few updates that stem directly from your requests:
You can now view the ID number associated with a specific custom channel by visiting the 'Channels' link under the 'AdSense Setup' tab. Many of you told us that you needed these channel ID numbers for ad management programs you're using. We've added this information to your account since it no longer appears in your ad code.
Any ad units generated within the last 7 days that haven't yet received any impressions will now be listed as 'New', rather than 'Active', in your status column. This should help avoid confusion about your newest ad units and those already appearing on your pages.
You can now view the most recent date when each of your ad units was updated. Please note that these dates aren't retroactive, so any ad units you generated or edited before this display change will show a last-edited date of November 1st, 2007.
We're starting to slowly roll out the manage ads feature for your referral units. Just as with AdSense for content units, you'll soon be prompted to enter names for your newly generated referral units. If you'd like to make changes to your referral units at a later time, you can visit the 'Manage Ads' page. In the 'Content' column of this page, your referral units will display 'Referrals:' followed by the products or category of products being referred.
It doesn't end here, though -- we've got a few more enhancements planned for the Manage Ads feature in the next few weeks, so keep checking back for more updates. In the meantime, please continue sending your suggestions our way.
Posted by Jin at 2:25 AM 1 comments Links to this post
Labels: Adsense
Thursday, November 29, 2007
AdSense for search offered for Thai
Sawadeeka. We'd like to welcome Thai as the newest language to join the AdSense for search family. If you manage a site primarily in Thai, you can now offer Google search results directly on your pages and monetize the results pages. Don't have an account yet? Feel free to submit an application today.
Here are some fun facts about Thailand to celebrate this launch:
The full given name of Bangkok, Thailand's capital city, is "Krung Thep Mahanakhon Amon Rattanakosin Mahinthara Yuthaya Mahadilok Phop Noppharat Ratchathani Burirom Udomratchaniwet Mahasathan Amon Piman Awatan Sathit Sakkathattiya Witsanukam Prasit". The city's full name is listed as the world's longest place name in the Guinness Book of World Records.
The Thai greeting is known as the "wai", which involves bringing the palms together and raising them to a level between the chest and forehead. The higher the hands are held, the more respect is being shown by the greeter.
The island of Ko Samui is known for producing the most types of coconut palm in the world. In addition, it was mentioned in the 2000 comedy Meet the Parents.
Posted by Jin at 5:00 PM 0 comments Links to this post
Labels: Adsense
Monday, November 26, 2007
Adsense Play It Safe, Family-Safe
Many of our publishers regularly ask what is exactly considered adult or mature content by AdSense policies. It's a lot easier to understand when we speak about family-safe content. As you may already know, only ads classified as family-safe will be displayed on AdSense publisher websites.
Our policy regarding adult or mature content may include any material that is not appropriate for all audiences. While this obviously includes full nudity or sexual activity, it may also include textually explicit sexual content, image or video content containing lewd or provocative poses, strategically covered nudity, see-through or sheer clothing, and close-ups of anatomy that would be inappropriate if shown nude. Additionally, topics such as sexual health and sex tips may be held to a higher standard of professionalism than content that isn't bordering on mature.
While it's not a sure test, we sometimes suggest that publishers ask themselves the following questions to determine if content is family-safe: Would I be comfortable viewing this content with my parents or children in the same room? Would I feel comfortable viewing this content if my boss walked up behind me while I had this content on my screen? If the answer to either of these questions is no, then it is likely that some advertisers would not be comfortable showing their ads on such content and we might consider it mature.
Posted by Guillermo Bracciaforte - AdSense Publisher Support
Posted by Jin at 5:30 PM 0 comments Links to this post
Labels: Adsense
Friday, November 16, 2007
Adsense Accidental Clicks Prevention
Earlier this year we stepped back to examine the value users, advertisers, and publishers derive from clicks on content ads. As you integrate ads with your site's content and navigation, we want to ensure a positive user experience. We identified a few areas for improvement and began implementing changes, starting with our new ad formats in April.
Continuing these improvements, we've just changed our text ads slightly to help reduce accidental clicks. In the past, users could click on both the background and full text of an ad, but now they can click only on the title and URL of a text ad. By allowing users to click only on the ad title and URL, we aim to decrease accidental clicks, better aligning visitor behavior with their intent. Overall, the decrease in accidental clicks will keep users on your website, interacting your content, until they intend to click on an ad.
In addition, this new clickable format better aligns with the text ad formats shown on Google.com. We hope this format change contributes to a better, more consistent user experience.
Finally, this change won't just improve user experience on your site; it benefits advertisers as well. We currently monitor clicks on Google ads for accidental clicks, and the format change complements our monitoring system by further ensuring advertisers only pay for meaningful clicks. By reducing accidental clicks, we hope to increase advertiser campaign value and satisfaction, encouraging additional spend and facilitating higher monetization for all publishers.
Posted by Jin at 3:57 AM 0 comments Links to this post
Labels: Adsense
Monday, November 12, 2007
Adsense Placement Targeting
Adsense wanted to let you know about two recent changes to their site targeting feature. As you may know, site targeting allows advertisers to select specific publisher sites on which to run their ads. Advertisers can target your site if they've determined a match between their offerings and the interests of visitors to your site.
The first change is that we’ve renamed 'site targeting' to 'placement targeting' to better reflect the variety of targeting options we offer. Advertisers can still target their ads to an entire site, but they can now also target your individual ad units or groups of pages based on how you’ve set up ad placements using custom channels. Over the next few weeks, we'll be updating references to 'site targeting' in your account and in our Help Center.
The second change is that advertisers can bid on placement-targeted ads (formerly known as site-targeted ads) on a cost-per-click (CPC) basis. Previously, advertisers could only bid on these targeted ads on a cost-per-impression (CPM) basis. Just as with contextually targeted CPC ads, you’ll generate earnings for valid clicks on placement-targeted CPC ads.
While you can also add the URLs of specific CPC placement-targeted ads to your filter list, please keep in mind that all placement-targeted ads will participate in the ad auction with contextually targeted ads. Allowing more ads into the auction will help increase competition and ultimately your revenue.
Finally, we'd like to leave you with a few reminders to help you maximize your revenue potential with placement targeting:
Turn your custom channels into ad placements. These ad placements will allow you to highlight specific sections of your site that may appeal to advertisers.
Enable text and image ads for your ad units. By opting in to different ad types on your site, you'll increase the competition in the ad auction, which can lead to additional revenue for your account over time.
Use the 300x250 Medium Rectangle. This ad format is one of our best-performing ad units, and many advertisers use it when creating rich media (image and video) campaigns. Again, you'll benefit from the increased competition for your ad space.
For more: Adsense Blog
Posted by Jin at 5:48 PM 0 comments Links to this post
Labels: Adsense
Monday, November 5, 2007
Adsense Roll Out Simplified Ad Management Feature
Adsense have started rolling out our new ad management feature to publishers! As a reminder, this feature will save the settings of your ad units within your AdSense account. That means, each time you want to change the colors, channels, or even the corner styles for your ad units, you can make the changes directly in your account rather than generating and pasting new code. Again, we're still working on rolling this feature out to all publishers, so don't worry if you don't see it in your account yet -- it'll be there soon.
Below are a few answers to questions you might have about this new feature:
How has the process of generating new ad code changed?
On the 'Get Ads' page of the 'AdSense Setup' tab, you'll find the same code generation wizard you've used before. At the end of the wizard, you'll now be prompted to provide a name for the ad unit you've just created. We recommend using a descriptive name so that you'll remember where you pasted this ad unit. For instance, use names like "Homepage Leaderboard, example.com" or "Top 300x250, Sports pages." You can find more detailed instructions in our Help Center.
Why do I need to name my new ad units now?
With this new feature, all your new ad code will have a name and an unique ad slot ID. This will help you remember them so you can make changes to them later directly on the 'Manage Ads' page. As noted above, please be as specific as possible when naming your ad units and include information such as location, ad size, and domain.
Will the old ad code on my sites still work?
Any ad code you've generated in the past will continue to work as normal. However, please note that the old ad code will not automatically be updated to include this feature. If you'd like to apply this new feature to your old ad units, you can import the code and save the new settings.
Why don't I see anything after adding a new ad unit to my site?
If you're implementing a newly created ad unit on your site, the ad unit may not appear for up to 10 minutes while our servers are informed about the settings for the new unit. Don't feel like waiting? Simply use the Preview function on the 'Manage Ads' page to check out your updated pages immediately.
I made some changes to my ads, but nothing changed on my site. What happened?
Just as noted above, any changes to the ad unit may take up to 10 minutes to be visible. Feel free to use the Preview function to see your changes immediately.
How do I change the size of my ad units on the 'Manage Ads' page?
Unfortunately, size is one of the few things you can't change with this new feature. To change the size of your ads, you'll need to visit the 'Get Ads' page to generate a new ad unit.
How do I delete some of the ad units I created?
Right now, it isn't possible to delete ad units from within your account. This is designed to help avoid instances where an active ad units might be accidentally deleted. However, ad units that have not generated impressions for 7 days will become 'inactive' and will automatically be hidden. You can check the 'Show inactive AdSense units' box to unhide them.
One last reminder - please keep in mind that this feature only applies to ad code generated from your account at https://www.google.com/adsense. If you create your ad code through one of our partners, such as Blogger, Dada.net, or Apple iWeb, you'll continue to use the standard ad code
Posted by Jin at 6:40 PM 0 comments Links to this post
Labels: Adsense
Sunday, November 4, 2007
Adsense Added Resource Tab
Google Adsense had compiled links to a number of resources under new tab call Resources, including the Help Center, Program Policies, and Help Forum. If you're looking to improve the performance of your ads, you can now easily navigate to the Optimization Tips page or to publisher tools like Analytics. We know it can be tough to keep track of all the official AdSense-related documentation we've put online; that's why we're happy to introduce you to the new Resources tab in your account.
This tab will be useful for user who always looking for the resources most the time.
Posted by Jin at 5:31 PM 0 comments Links to this post
Labels: Adsense
Thursday, November 1, 2007
Adsense Channel Reports Issue
We'd like to provide you with an update on the recent Adsense channels issue --
Recently, some publishers are unable to view any data for their custom channels. Adsense engineers have now resolved the issue, and they're currently working on including the missing data from the past few days. Your custom channels should now be tracking data as normal. Please be assured that your aggregate reports, which are used to calculate payments, have not been affected
Adsense engineers have been working to provide publishers with their missing data, and you should see this data in your account by early next week. Thanks again for your patience and for bringing this issue to our attention!
Posted by Jin at 6:13 PM 0 comments Links to this post
Labels: Adsense
Tuesday, October 23, 2007
Make Adsense Changes Without Replacing Code
We're very excited to let you know about an upcoming feature that lets you easily manage your ad units from within your AdSense account. It isn't live yet, but here's a sneak peek so you'll know what to expect in the coming weeks. (We know many of you have been eagerly anticipating its arrival.)
This new ad management feature means that your ad unit settings (such as colors and channels) for new AdSense for content ad units will be saved in your AdSense account every time you generate ad code. Then, if you'd like to change any of these settings in the future, all you do is make the update within your account -- you'll no longer need to manually replace the ad code on all of your pages. For instance, you can quickly change the borders of all your 300x250 medium rectangles from red to blue with just a few mouse clicks. Fancy! We hope that this new feature will help you save time and will simplify the process of optimizing your ad units.

As we noted above, please keep in mind that the ad management feature isn't yet available in any publisher accounts. We'll be rolling it out in phases in the next few weeks, and we'll follow up with another post at that time to help you better understand how to use the feature. When you see the "Manage Ads" page appear under your AdSense Setup tab, you'll know the feature is available for you to use.
Posted by Jin at 6:13 PM 0 comments Links to this post
Labels: Adsense
Saturday, October 20, 2007
Adsense Site maintenance on Saturday, October 20th
This Saturday, October 20th, we'll be performing routine site maintenance from 10am to 2pm PDT. You won't be able to sign in to your account during this time period, but rest assured that your ads will still appear and your earnings will continue to be tracked in your account. Here's the start time converted for various cities around the world:
London -- 6 pm Saturday
Athens -- 8 pm Saturday
New Delhi -- 10:30 pm Saturday
Kuala Lumpur -- 1 am Sunday
Sydney -- 3 am Sunday
We hope the down time gives you more time to work on your Halloween costume. If you're all out of costume ideas, how about dressing up as an ad unit? We suggest the medium rectangle for maximum visibility :)
Have a great weekend!
Posted by Jin at 2:37 AM 0 comments Links to this post
Labels: Adsense

